What we do  /  BUY OR SELL

Valuation · Process · Signature

Your side of the table, start to signature.

Preparation, valuation and negotiation support for owners buying or selling all or part of a company. We run the process (the counterparties, the questions, the timetable) so the business does not stall while the deal is on.

20

Years as finance leader and Group CFO

$1B+

Revenue P&L owned, across 40 countries

4

Continents as Group CFO, GE Capital

Founders' prior roles and engagements, before Oostduin Associates. Company names and full detail are shared in conversation.

When it matters

When this door is the right call

01When an offer lands uninvited

You get one chance to answer well. We value the business, read the offer and set the process before you reply.

02When it is time to sell and nothing is prepared

Buyers pay for order. We prepare the numbers, the contracts and the story for the questions a buyer will certainly ask.

03When the company you should buy will not wait

A target screened, valued and approached without losing the window, with the financing question answered early.

04When the deal starts eating the business

We run the process end to end, so your weeks go to customers and operations, not to data requests. A business that keeps performing protects its own price.

Is it the right fit?

Where this door fits, and where it does not

Best for

  • An owner selling all or part of the company, now or in two years
  • A family business facing succession or an external buyer
  • A company buying a competitor, a supplier or a bolt-on
  • A PE-backed group that needs the process run without stalling the business
  • An owner who wants one team on their side, start to signature

Not for

  • Listed companies and public market transactions
  • Legal drafting (your lawyer keeps that seat; we work beside them)
  • Numbers dressed up to get past a buyer's questions
  • A distressed sale that needs an insolvency specialist
What we build

A deal run on your side of the table

Preparation

The business made ready for scrutiny: numbers, contracts and dependencies put in order before a buyer or seller finds the gaps.

Valuation

A valuation you can defend, built from your numbers and comparable deals, with the range and the drivers shown plainly. We defend it with you at the table.

The process

Counterparties, questions and timetable run end to end, so the business does not stall while you sell or buy.

Negotiation to signature

Offer, structure and terms negotiated at your side, together with your lawyer, through to signature.

What it costs

Scoped in writing, before we start

 The first step

Every engagement starts with The 10-Day Diagnostic: a fixed fee, agreed in writing, delivered in 10 working days. For this door it looks at what a buyer will look at: numbers, contracts, dependencies. You keep the report, whatever you decide next.

 The engagement

Scope and fees for this door are fixed in writing after the diagnostic, before the work starts. If the scope changes, the price changes in writing first.

 The commitment

No day rates, no open meters, no surprises in month three. Both partners on the engagement, and a handover at the end: documented, trained, yours.

How it works

From the first call to signature

01

A free 30-minute conversation about the deal in front of you. Not a pitch.

02

The 10-Day Diagnostic: what a buyer will look at, what the business is worth, a plan in writing.

03

We prepare, value and negotiate at your side, while the business keeps running.

04

Signature, then hand over: documented, yours. Then we leave.

Ask us for references: two named clients, offered in the first meeting.

Common questions

The questions owners ask first

What is the business actually worth?

What a real counterparty will pay, defended with evidence. We build the valuation from your numbers and comparable deals, show you the range and the drivers, and defend it with you at the table. A number that survives diligence beats one that impresses at dinner.

Will the deal distract the whole company?

That is the risk we are hired to remove. We carry the data requests, the counterparties and the timetable, and we keep the circle of people who know small. The business keeps its numbers up, which is exactly what protects the price.

Do you work with our lawyer or replace them?

With them. Legal drafting and legal risk stay with your lawyer. We carry the numbers, the valuation and the commercial negotiation, and keep the whole process on one timetable so neither side waits on the other.